NEW COURSE!
Learn how to develop Motion Design Strategies
for Brands.
Set up Motion Design Guides and Systems.
Motion Design is crucial for brands to communicate!
For Motion Design to have an impact, it needs a strategy.
With many different devices, formats, and platforms, a strategy guarantees that a brand's appearance is consistent across all touchpoints.
Offer valuable services AI can't take over.
Get the course:
$249
1 payment in USD
ENROLL NOW
$129
2 payments in USD
ENROLL NOW
The course includes:
+ Video Lessons + Worksheets + Practice Files
+ Private community / Feedback + Access forever
+ 14 days money back guarantee

Module 1: Brand and Design Exploration
Become a Brand Expert
Any animation needs a lot of preparation.
Learn everything you can about a Brand and its Design.
Explore the Brand and style guides.
The Logo says it all
A logo is the most valuable asset a brand has.
The overall impression, colors, fonts, and forms influence how the animation language looks and feels like.

Learn how to squeeze as much information as possible out of any logo.

Module 2: Motion Design Strategy
Develop Motion Design Guides and Motion Design Systems
Learn how to turn all your brand knowledge into unique Motion Design Guidelines. To make sure all your ideas, concepts and animations are on brand.


Set up Motion Design Systems that ensure, your animations are compatible with all formats and applications. And meet a brand's needs.

Module 3: Motion Design Concepts
Have the right ideas
Learn how to come up with the right ideas and concepts. And how to turn them into stories.

And learn how to make sure, all elements of your systems work together.

Module 4: Training Camp
Develop Motion Design Strategies for Brands
Create Motion Design Guides and Systems for Brands from different industries.
Use them as case studies for your portfolio.
How do I know what I am talking about?
This is not an Animation Course!

Motion Design is a very broad field. There is obviously the animation and design part.
There is the back office part
And there is the huge ideas, concepts, strategies and systems part
that makes sure your design and animations are on brief and brand.

This course is for Animators and Motion Designers who want to grow into more Senior roles.
This is what the course is about.

There is a shift happening in the Motion Design industry.
A lot of money used to be in the animation and production part of the process.
These budgets are going down and will continue to do so.

One way to adapt is to offer more valuable services, like developing Motion Design Strategies for brands.
Upgrade your Portfolio and Position Yourself
as a Motion Design Strategy Expert!
All logos and brands are created and designed by me.
You can safely add all your work to your portfolio or share them online without worrying about legal issues.
>> Show Detailed Curriculum <<
What students say about this course:
Art Director / Graphic Designer
★★★★★
Before the course I was not clear on how I should approach a motion graphics project.
Manuel knows how to explain the entire conceptual and idea development process very well.
His way of speaking is refreshing and captivating.
Now I know how to start and prepare an animation project and base it on a strategy.
His course and all of Manuel's others are very valuable and you learn a lot.
★★★★★
5 stars for your courses.
The courses are clearly structured, well explained and the content is very helpful.
Keep it up!

SKILL LEVEL

Beginner - Intermediate
You already work in the creative industry as an Animator or Motion Designer.
COMMUNITY

Meet your peers, show your work and connect.
Get feedback on your assignments in a private space.
CONTENT

Video Lessons, Texts, Worksheets.
Brand and Design Guides, Logo Files.

LANGUAGE

English
(Videos: You can turn on auto-generated English subtitles)
SOFTWARE

You don't need any specific software to go through this course. To practice, I recommend using Adobe Illustrator and After Effects.
MONEY BACK GUARANTEE

If you are unhappy with the course, request a refund within 14 days of the purchase and get every cent back.
Get the course:
$249
1 payment in USD
ENROLL NOW
$129
2 payments in USD
ENROLL NOW
The course includes:
+ Video Lessons + Worksheets + Practice Files
+ Private community / Feedback + Access forever
+ 14 days money back guarantee
Any questions? Send me an email!
Hey! My name is Manuel!

I've been working in the creative business for more than 20 years.
As an Art Director, I was responsible for redesigning brands and corporate identities.
From creating logos to delivering brand- and style guides. And the Motion Design, of course.
I've animated countless logos, created motion style guides, and developed motion design systems.

Adobe After Effects is my go-to animation software.
Creating unique designs and animations, starting on a black screen is magic for me.
Turning clean graphic objects into organic forms and bringing them to life is the best job in the world!
There are unlimited possibilities, and After Effects has the tools to turn your fantasy into an animation.
It is by far my favorite animation software.
As a Motion Designer, I have transitioned between employed and freelancing several times. I have worked on large-scale projects as an Art Director and on small projects by myself.
I never studied design or animation.
Instead, all my knowledge comes from online courses, YouTube, Google, and books. Online is the best place to quickly learn things you are interested in. Motion Design is changing so fast that traditional universities and schools often can't keep up.